Behavioral Economics and Reproductive Health Decision-Making

Behavioral economics (BE) is a complex field with few simple answers. But despite the complexity of its theory, the lessons of BE are applicable across many contexts. From business to marketing to public health, BE can be used as a tool to reveal new insights into human decision making, adding to the existing richness of economic theory. This approach may be particularly valuable when addressing problems in international development.

Source: Behavioral Economics and Reproductive Health Decision-Making | Behavioraleconomics.com | The BE Hub